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Like a plastic sword or a stick-on moustache, theyre there to complete a look, not to be used as a real, functional item
As cigarette smoke passes through the filter, the scent of menthol goes straight to the mouth, and people who like menthol pop the capsule, while those who don't like it just smoke it
The survey, published online July 17 in Preventive Medicine , is the first to gauge the effect of such marketing on cigarette packaging, which is viewed about 20 times a day by the average pack-a-day smoker
Non-filtered versions offer stronger flavor at the cost of increased inhalation of combustion byproducts