"The ads will finally run after 11 years of appeals by the tobacco companies aimed at delaying and weakening them," the American Cancer Society, American Heart Association, American Lung Association, Americans for Nonsmokers' Rights, National African American Tobacco Prevention Network and the Tobacco-Free Kids Action Fund said in a joint statement
Under a 2009 law, the FDA gained authority to regulate certain parts of the tobacco industry, including nicotine in cigarettes, though it cannot remove the ingredient completely
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Prevention is the reason for a tax, from a health standpoint, she said
We look forward to continuing to expand the availability of VLN products with new stores, new chains and new geographies as we sign on additional distribution and partner resources, said Larry Firestone, Chief Executive Officer of 22nd Century Group