Applying population-weighted archetype proportions, the estimated addressable US audience per archetype is: You can see which behavioral features are disproportionately common in each archetype versus the overall dataset in this heatmap: Lets dig in to learn a bit more about our audience clusters: Knowledge Seeker Details: ~24% of conversations, broadest unique user base Who they are: Predominantly male (~65%), median age of early 30s (the youngest archetype), slightly below-median income Overview: Knowledge Seekers typically ask one or two questions and leave
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How Modere Curb works: the 3-pathway appetite control mechanism 1 Pathway 1 Physical satiety: prebiotic fibre creates stomach bulk When dissolved in 250ml water and consumed, the prebiotic fibre in Curb begins hydrating and expanding in the stomach, contributing to the physical sensation of fullness before the first mouthful of food
FIGURE 4 At CIII, studies have observed decreased electron transfer and increased free radical generation following increased intracellular NO concentrations (Moncada and Erusalimsky, 2002
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