Who should not take GLP-1s While GLP-1s can be safe and effective for many people, they arent right for everyone

Theyre likely to be taking these drugs for shorter durations, so any consumer-facing company thats adjusting product and marketing strategies in response to the rise in usage rates were seeing for these drugs should also be taking into account that a larger underlying user base means that we'll be seeing a growing number of consumers who are also stopping and ceasing these drugs over time as well. How To Respond In addressing how retailers and food and beverage companies should respond, Circana said that while some consumers will resume their pre-GLP-1 purchase habits when they cease treatment, for many others, varying forms of the medication, supplements and CPG food and beverage will play critical roles in how individuals manage their conditions. Some areas of opportunity include: Product innovation: Develop and promote products that align with the dietary needs of GLP-1 users, Circana said
And its members have long fought for a supplement market free of regulatory oversight
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Studies on the brain show it may affect mood-related chemicals like serotonin and dopamine, which could help protect the nervous system